Thursday 13 September 2012

Music magazine distribution analysis

http://www.ipcmedia.com/

I analysised  the IPC Media website and found they do a wide range of different types of magazines as they are one of the biggest magazine distributers. They offer offer Sport & Leisure magazines to Womens's Weeklys.
They only do two music magazines, NME and Uncut, however NME is possibly one of the best selling music magazines in the UK. Uncut on the other hand appeals to a niche market but still is extremly populare.

http://www.bauermedia.co.uk/

I also analysised Bauer, they have a bigger magazine portfolio then IPC, but they both offer the same type of categorys.
Bauer has 3 music magazines, Kerrang,MOJO and Q. These are some of the biggest music magazines around, infact MOJO is the UK's largest music magazine. Unlike IPC Media they do not have a niche audience magazine

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